Brad Frost gave a talk on the principles of adaptive design at SXSW in Austin this year. He called it “Beyond Squishy”. Ethan Marcotte wrote a book and started the term Responsive Web Design in 2011. Since then we have all been trying to define the term, work with it, against it, and find new more suitable ones, such as adaptive design. However, it seems as though the term Responsive web design has settled now as the umbrella term for everything that has to do with one web page or code, on many screen sizes. It’s all about COPE, code once, publish everywhere.
In the beginning we were all very concerned about where people were when they used our web page, or a certain device. The mobile user was typically on their way somewhere, busy and checking the news on the bus. Then the tablet came along, and we made cozy couch modes to our designs, as people probably were laying down or sitting with tablets on their laps in comfy chairs. The truth today, according to Brad Frost, is that people can by anywhere, doing all sorts of stuff, on the couch, riding a bus, at work, in elevators ,on airplanes, surfing in bed, riding a bike. 39% even admits using their phones on the toilet, the real number is probably much higher… Continue reading